The Robbery with Aimi

The brief was to reposition Aimi using a photoshooing that will attract attention of her fans and target audience. We decided to create a scene that looks unreal and to promote it on Aimi's Facebook page using a simple photo application.

We named the full shooting as "The Robbery". The result can be seen below.

 


If you haven't clicked the "LIKE" button on the artist's page, you will not see the full app.

 


The Facebook app (after you click "LIKE")

Released
21 October 2011
ClientCast

Creative director

Octavian Mot

Photographer

Radu Carnaru

Model

Aimi

Production assistant

Daniela Nedovescu

Designer

Sorin Trif

Make-up artist

Cristina Cioca

Fashion consultant

Dushky

Hair styling

Anca Gogance

Developer

Miodrag Petrovici

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